On November 25, the launch conference of Shinmade new visual recognition system was held.

Ten-year agreement
The first-generation visual recognition system of Shinmade has been with us for 10 years since 2011.

Strategic deployment
This year, Shinmade has carried out a series of transformation planning and deployment. The third phase of the color-coated project is proceeding. In the future, we will produce high-end steel materials such as color-coated and galvanized steel. The business market of Shinmade will also shift from the surrounding areas to major cities at home and abroad. The ambitious plan continues to expand and develop, and the new image of Shinmade is ready to emerge.

New era
As everyone's aesthetic consciousness transforms and the new generation enters the workplace, simplicity, youthfulness, and dynamics have become new aesthetic trends. The new image of Shinmade is ready to emerge.

The graphic symbolizes the seal, which is the mark of Shinmade's new investment in the industry, representing the mutual trust between Shinmade and its customers, and the reliable and excellent product form; the graphic also has the meaning of fingerprints, which strengthens Shinmade to provide customers with unique identification, highlighting the recognition of brand characteristics.

02
Color
The new visual identity system adopts a warm and powerful red color, which conforms to the phoenix in the graphic logo of the brand. It can enhance the affinity of the brand while maintaining the professional sense of the brand. The rejuvenation of the Shinmade brand has brought a more high-end brand personality.

03

With the upgrade of the image of Shinmade VI, the company's administrative office, multimedia office, conference affairs, online media and other systems have also been updated, and the brand temperament has emerged from the design and packaging of these materials.

New image, new future! The renewal of Shinmade VI is not only a strategic upgrade, but also a renewal of its image, but what remains unchanged is the customer-centric service concept and the adherence to the core value of "sincerity, kindness, harmony and symbiosis".

Shinmade will use a new identification system and a new look to welcome a better future.